As with most things in life, there are few absolutes—the summer cream that’s right for you and your location depends not just on temperature, but also on humidity.
Why do we have two summer creams?
Thinking of summer, one thing comes to mind—record-setting heat. But heat comes in many degrees: There’s the blistering dry heat of Phoenix, but there’s also the sticky humid heat of Orlando. Although these places share spiking temperatures, the climates couldn’t be more different because of the extreme disparities in humidity. This is why we formulated a day cream for each of these climates—the Desert Day Cream for hot and dry climates and the Tropical Day Cream for hot and humid climates. The role that humidity plays in the climate’s effects on skin flies under the radar. A little humidity is good—the skin naturally prefers some moisture in the air, but it’s the extreme levels of humidity that throw off the balance of skin. Our Temperate Day Cream is for times when you don’t even notice the humidity in the air because there’s not too much nor too little. In the summer, the temperature and humidity are both extreme, and we formulated moisturizers to prepare you for both ends of the spectrum.
Tropical vs. Desert
So, why is humidity so important in skincare? And what does this have to do with the tropical beaches and sunny skies that you love? No one seems to be talking about it, but we’re going to let you in on why your regular skincare may be working against you in extreme humidity. The difference between tropical and desert may seem obvious, but it could be the difference between skincare that works and skincare that doesn’t. The availability of external moisture is essential in how you should hydrate, nourish, and moisturize your skin, and that all depends on the climate. Traditional skincare products are formulated with humectants to draw moisture from the air and penetrate it into the skin’s outer layers—this is a great plan when the atmosphere is appropriately humid. But when humidity is nearly nonexistent, the skincare turns inside of the skin looking for whatever moisture is available. Thus, your skin becomes dehydrated as traditional skincare isn’t adapted for severely dry climates. Fortunately, Pour Moi believes in science and is rooted in scientific evidence. Global temperatures are continuing to rise, aggravating other external stressors, such as pollution and UV radiation. Tropical and desert climates are among the most extreme climates because the high temperatures cause all other environmental factors to become more severe, so you need skincare that takes the climate seriously. [Keep reading: Why Inactive Ingredients Deserve More Credit]
Skincare to match the times
It’s changed before to keep up with scientific technology, and it’s changing again. Skincare has revolutionized skin health because it delivers hydration and nourishment to keep the complexion healthy, but skincare isn’t universal when external factors are constantly changing and affecting your skin in different ways. Skincare is constantly categorized because skincare isn’t one size fits all. If it’s not customized to the climate, then skincare could be one size fits none. Where to go from here? The Desert Day Cream is exactly what you need to prevent dehydration in the hot, dry conditions you would find in the California and Nevada deserts, but if you’re a Florida native or plan on vacationing to the Caribbean where it’s hot and humid, your skin needs the climate smart technology in the Tropical Day Cream. When you’re choosing your Day Cream this summer, prioritize your climate as you would your skin type.